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How to improve your websites conversion rate to generate more sales leads
Getting visitors to your website is only half the battle - turning those visitors into leads is what really matters. From clear calls-to-action to building trust through social proof, small changes to your website can make a big difference in generating more leads from your existing traffic.
Why your website's not getting you leads: A deep dive into the digital sales funnel
Most business websites fail to generate leads because they're missing one or more of the three essential elements: getting found, engaging visitors, and following up effectively. Get these three pillars working together and you'll transform your website from a digital business card into a reliable source of new business.
How to setup Google Search Console
If you're running a business website but feeling frustrated about your visibility in Google search results, you're not alone. Here’s how to setup Google very own free Search Console tool where you can track, manage and maintain your presence in Google Search.
The no-nonsense guide to Squarespace website audits
If you've been in business for any length of time, you've probably had at least three different SEO "experts" tell you that your website needs an audit. Let’s walk you through what a real, valuable website audit looks like – the kind that actually helps your business grow!
A quick overview of A/B testing.
A/B testing is an experimentation method where you compare two versions of a webpage, app feature, or marketing message to see which performs better. In this 3 minute read we’ll see how it works.
How to optimise your Squarespace website content for search engines.
One of the key components of a successful SEO strategy is optimising content. In this article, we will explore the best practices and techniques to optimise your Squarespace website content for SEO.