Achieve Visibility.
Drive Traffic.
Dominate Your Market.

3. Strategy

Weeks 1-2: Discovery and keyword research

We’ll start with a call to dive deeper into your business offerings, products, and services. This will help us understand the nuances of what you provide. From there, we’ll conduct in-depth keyword research to identify high-impact opportunities. This stage includes creating an actionable plan, broken down month-by-month, structured to deliver results as quickly as possible.

Weeks 2-4: Full site audit and technical fixes

Your website has been online for 4 years, which is a solid foundation. However, there’s always room for optimisation. In this phase, we’ll run a thorough site audit to identify technical issues, fix errors, and improve site performance (e.g., loading speed, mobile usability).

These technical fixes are crucial for ensuring your site can support the SEO efforts to follow.

Weeks 4-8: Instant wins

Now, it’s time for some quick wins. Leveraging your existing keyword rankings, we’ll target low-hanging fruit to help you rank for terms where you're already close to success.

This phase involves implementing on-page optimizations, improving meta tags, and tweaking content to boost your visibility. While SEO isn't instant, this method is designed to deliver the fastest possible results in the early stages.

Months 2-6: Long term goals

Our long-term goal is to dominate your niche. Whatever search query your potential customer types in – you’ll be there.

This involves advanced strategies like creating high-quality content, building authority backlinks, and targeting a broader range of keywords, including long-tail phrases. While this phase is a more significant investment in time and resources, it’s the path to becoming the go-to authority in your space and driving consistent, sustainable lead generation.